Trinity Graph

Hotel F&B AI Marketing Platform  ·  Shane  ·  Vanderbilt Owen MBA  ·  Spring 2026

Visual Map
SOCIAL KNOWLEDGE GENERATIVE Marketing Manager Entry Point F&B Manager Co-Champion General Manager Economic Buyer POS Data MVP ✓ Booking Data MVP ✓ Local Market MVP ✓ Loyalty / OTA Upgrade Revenue Gap Detection Campaign Recommendation Deployable Asset WHO → WHAT → WHAT IF
NodeRoleFunction
Marketing ManagerEntry pointFeels the pain, speaks ROI, champions the product
F&B ManagerCo-championRevenue pressure owner, validates the problem
General ManagerEconomic buyerApproves budget, doesn't feel pain directly
Sales motion: Marketing Manager + F&B Manager → build pain case → arm them to sell up to GM

Knowledge Graph

Data LayerStatusNotes
POS DataMVP ✓Spending patterns, menu performance, daypart gaps
Booking DataMVP ✓Guest frequency, in-house vs walk-in, check size
Local Market DataMVP ✓Competitive intel, local events, foot traffic
Loyalty / OTA DataUpgradeLocked by third parties — adds precision, not required for MVP

Generative Graph

OutputDescription
Revenue Gap DetectionAI identifies underperforming dayparts and cover shortfalls
Campaign RecommendationSpecific tactic, channel, offer, and timing — generated automatically
Deployable AssetActual campaign copy ready for execution by marketing manager
Mode: Recommend (MVP) → Autonomous deployment (roadmap)
IAM Trace  ·  Vanderbilt Owen MBA  ·  AI-Accelerated Entrepreneurship Practicum  ·  Spring 2026