Astor & Co. has missed dinner target 4 nights running. Local competitor De Kas Amsterdam launched a Tuesday promotion this week. Recommended action: activate the Tuesday Revival Campaign now.
Active & Scheduled Campaigns
Peacock Alley
● LIVE
Sunday Brunch Revival
Targeting local Amsterdam guests within 5km radius. Promoted via email + Instagram. Brunch for two with complimentary Bellinis.
Sent
2,840
Open Rate
34%
Bookings
+42
The Vault
● SCHEDULED
After-Work Thursdays
Targeting corporate guests and local professionals. Curated cocktail menu, 5–8pm. Email campaign scheduled for Wednesday 6am delivery.
Audience
1,920
Est. Open
28%
Est. Covers
+31
Astor & Co.
● DRAFT
Tuesday Revival
TABLETURNER detected 4 consecutive missed Tuesday targets. Recommended campaign targeting local diners with a set menu offer. Ready to send.
Audience
3,100
Est. Open
31%
Est. Covers
+38
GM Revenue View — This Week
For General Manager eyes
€94,200
F&B Revenue
↑ 12% vs last week
€18.40
Revenue per Cover
Target: €17.50
€4.20
Cost per Cover
via TABLETURNER campaigns
4.4x
Campaign ROI
€4.40 returned per €1 spent
Campaign Email
TABLETURNER — Ready to send
✓ Campaign sent to 3,100 guests — TABLETURNER is tracking opens