CLARITY

Knowledge Architecture + Verification
Sessions 4 & 5 · AI-Accelerated Entrepreneurship Practicum · Owen School of Management · Spring 2026

Venture Overview

Problem
Health system complexity + learned helplessness at first independent enrollment
User
Young adults — first job, first time choosing their own insurance
Entry Point
Open enrollment window — 2–3 weeks, maximum confusion, no support
Product
AI health navigation app + on-demand human consultant
Model
B2B2C — employer pays, employee trusts
Moat
Structural privacy — health data never touches employer systems
"Employer funded. Employee trusted. Structurally independent."
Clarity — Core Architecture

Knowledge Graph — 100 Triples

5 domain clusters + 15 cross-cluster reasoning chains. User-centered — every entity exists in relation to one specific person's situation.

👤
User
Triples 1–5 ✓
📋
Insurance
Triples 6–25 ✓
🏥
Care System
Triples 26–45 ✓
💊
Health Events
Triples 46–65 ✓
💰
Financial
Triples 66–85 ✓
🔗
Cross-Cluster
Triples 86–100 ✓

👤 User — Triples 1–5

#Entity ARelationshipEntity B
1UserHASInsurance Plan
2UserEARNSIncome Bracket
3UserLIVES_INLocation
4UserHAS_CONDITIONHealth Status
5UserCAN_AFFORDMonthly Premium

📋 Insurance Plans — Triples 6–25

#Entity ARelationshipEntity B
6Insurance PlanHAS_TYPEHMO
7Insurance PlanHAS_TYPEPPO
8Insurance PlanHAS_TYPEHDHP
9Insurance PlanHAS_COSTMonthly Premium
10Insurance PlanHAS_COSTDeductible
11Insurance PlanHAS_COSTCopay
12Insurance PlanHAS_COSTCoinsurance
13Insurance PlanHAS_LIMITOut-of-Pocket Maximum
14Insurance PlanINCLUDESIn-Network Providers
15Insurance PlanEXCLUDESOut-of-Network Providers
16Insurance PlanREQUIRESPrimary Care Physician
17Insurance PlanCOVERSPreventative Care
18Insurance PlanCOVERSMental Health
19Insurance PlanCOVERSPrescriptions
20Insurance PlanCOVERSEmergency Care
21EmployerCONTRIBUTES_TOMonthly Premium
22EmployerSETSEnrollment Window
23EmployerDEFINESWaiting Period
24HDHPPAIRS_WITHHSA Account
25UserSELECTSInsurance Plan

🏥 Care System — Triples 26–45

#Entity ARelationshipEntity B
26Care SystemHAS_PROVIDERPrimary Care Physician
27Care SystemHAS_PROVIDERSpecialist
28Care SystemHAS_PROVIDERUrgent Care
29Care SystemHAS_PROVIDEREmergency Room
30Care SystemHAS_PROVIDERTelehealth
31Primary Care PhysicianSERVES_ASFirst Point of Contact
32SpecialistREQUIRESReferral (HMO)
33Urgent CareCOSTS_LESS_THANEmergency Room
34TelehealthIS_COVERED_BYMost Modern Plans
35Visit TypeHAS_CATEGORYPreventative
36Visit TypeHAS_CATEGORYAcute
37Preventative VisitIS_FREE_UNDERACA Guidelines
38Acute VisitTRIGGERSCopay
39Emergency Room VisitTRIGGERSDeductible
40ProviderHAS_STATUSIn-Network
41ProviderHAS_STATUSOut-of-Network
42In-Network ProviderCOSTS_LESS_THANOut-of-Network Provider
43HMO PlanREQUIRESReferral for Specialist
44PPO PlanALLOWSDirect Specialist Access
45UserSHOULD_VERIFYNetwork Status Before Visit

💊 Health Events — Triples 46–65

#Entity ARelationshipEntity B
46Health EventHAS_TYPEPreventative
47Health EventHAS_TYPEAcute
48Health EventHAS_TYPEChronic
49Preventative EventPREVENTSAcute Crisis
50Annual PhysicalIS_COVERED_ATZero Cost (ACA)
51Blood PanelDETECTSEarly Risk Indicators
52Early Risk IndicatorTRIGGERSPreventative Action
53Preventative ActionCOSTS_LESS_THANCrisis Treatment
54Acute EventTRIGGERSUnplanned Spending
55Mental Health EpisodeIS_COVERED_BYModern Insurance Plans
56Chronic ConditionREQUIRESOngoing Care Plan
57Chronic ConditionINCREASESAnnual Healthcare Cost
58Life Stage TriggerREQUIRESInsurance Re-evaluation
59New JobIS_ALife Stage Trigger
60Aging Out of Parent PlanIS_ALife Stage Trigger
61Moving to New CityAFFECTSProvider Network Access
62EOB ReceivedREQUIRESPlain Language Translation
63Lab ResultREQUIRESContextual Explanation
64Enrollment WindowHAS_DURATION2–3 Weeks
65UserEXPERIENCESLife Stage Trigger

💰 Financial — Triples 66–85

#Entity ARelationshipEntity B
66Financial DocumentHAS_TYPEEOB
67Financial DocumentHAS_TYPEMedical Bill
68EOBIS_NOTMedical Bill
69EOBSHOWSWhat Insurance Paid
70Medical BillSHOWSPatient Responsibility
71Itemized BillCONTAINSCPT Codes
72CPT CodeREQUIRESPlain Language Translation
73Surprise BillVIOLATESNo Surprises Act (2022)
74Patient ResponsibilityEQUALSBill Minus Insurance Payment
75UserHAS_RIGHTRequest Itemized Bill
76HospitalOFFERSFinancial Assistance Program
77Financial AssistanceIS_UNKNOWN_TOMost Patients
78HSAREQUIRESHDHP Enrollment
79HSAPROVIDESTriple Tax Advantage
80FSAHAS_RULEUse It or Lose It
81Medical DebtCAN_AFFECTCredit Score
82Payment PlanIS_AVAILABLE_ATMost Hospitals
83Payment PlanIS_UNKNOWN_TOMost Patients
84UserSHOULD_NEGOTIATEMedical Bill
85ClarityTRANSLATESFinancial Document → Plain Language

🔗 Cross-Cluster — Triples 86–100

#Entity ARelationshipEntity B
86User (healthy, low income)SHOULD_SELECTHDHP + HSA
87User (chronic condition)SHOULD_SELECTPPO
88User (new city)MUST_REVERIFYIn-Network Providers
89Life Stage TriggerINITIATESFull Plan Re-evaluation
90Preventative VisitREDUCESLong-Term Financial Risk
91Unmet DeductibleAFFECTSCost of Acute Visit
92HSA BalanceOFFSETSOut-of-Pocket Cost
93Out-of-Network VisitGENERATESSurprise Bill Risk
94Surprise BillTRIGGERSNo Surprises Act Protection
95Mental Health VisitIS_COVERED_EQUALLYPhysical Health Visit
96Annual PhysicalPREVENTSUndetected Chronic Condition
97Undetected Chronic ConditionINCREASESMedical Debt Risk
98EmployerFUNDSClarity Access
99ClarityBUILDSUser Health Literacy Over Time
100Health Literate UserCOSTS_LESS_THANUninformed User (to employer)
Health Literate User → COSTS_LESS_THAN → Uninformed User
Triple 100 — The Business Case in One Line

Entity Linking — Grounded in Real-World Standards

Each key entity in Clarity's KG maps to an authoritative real-world standard — proving the graph is verifiable, interoperable, and trustworthy.

Clarity EntityStandard / OntologyAuthorityNotes
Insurance Plan (HMO/PPO/HDHP)HL7 FHIR InsurancePlan ResourceHL7 InternationalFHIR R4 defines plan types used in all US payer APIs
Deductible / Copay / OOP MaxACA §1302 Cost-Sharing RulesHHS / CMS45 CFR §156.130 — federally mandated disclosure fields
Primary Care PhysicianFHIR Practitioner Resource + NPI RegistryHL7 / CMSNPI = unique provider identifier; searchable via CMS API
SpecialistNUCC Health Care Provider TaxonomyNUCC / CMS237 specialty codes; maps to NPI registry
Emergency RoomSNOMED CT: 225728007SNOMED International"Accident and emergency department" clinical concept
TelehealthCPT Modifier 95 / GTAMA CPTTelehealth billing modifiers; CMS coverage rules apply
Annual Physical / Preventative VisitCPT 99381–99397AMA CPT Code SetACA mandates zero cost-sharing for these specific codes
Blood Panel / Lab ResultLOINC CodesRegenstrief InstituteUniversal standard for lab tests and clinical observations
Chronic ConditionICD-10-CM Diagnosis CodesWHO / CDC70,000+ diagnosis codes; mandatory for all US billing
Mental Health VisitCPT 90832–90838 + Mental Health Parity ActAMA / DOLParity Act (2008) mandates equal coverage with physical health
CPT CodeAMA CPT Code SetAmerican Medical Association~10,000 procedure codes; annual updates
EOBFHIR ExplanationOfBenefit ResourceHL7 / CMSCMS Blue Button 2.0 uses FHIR EOB for all Medicare data
HSAIRS Publication 969Internal Revenue ServiceFederal tax code defines eligibility, contribution limits, rules
No Surprises Act42 CFR Parts 749, 800, 826US Federal Law (CMS)Effective Jan 1 2022; prohibits balance billing out-of-network
Enrollment Window45 CFR Part 155HHS / CMSFederal regulation defines Special and Open Enrollment Periods
Why Ontology Linking Matters
FHIR compliance → Clarity can ingest real insurance + EOB data via API
CPT / ICD-10 mapping → Clarity can read and translate actual bills
IRS Publication 969 → HSA guidance is legally grounded
SNOMED CT → Health event taxonomy is clinically validated
The KG is not invented terminology — it's grounded reality

AI Reliability Analysis

Where will Clarity's AI fail — and what is the architecture to catch it? Eight failure modes mapped with severity and mitigation design.

#Failure ModeSeverityMitigation
1Plan recommendation error — AI suggests HDHP to user with undiagnosed chronic conditionCriticalComplete health intake required before any plan recommendation; incomplete profiles flagged
2Network status hallucination — AI states provider is in-network using stale data; user gets surprise billCriticalLive FHIR network API only; network status never cached >24hrs
3EOB misread — AI tells user they owe money when EOB is informational onlyCriticalTriple 68 (EOB IS_NOT Medical Bill) hardcoded as non-negotiable rule; never generated
4State regulation blind spot — AI applies federal rules in state with different requirementsHighUser.location (Triple 3) gates all regulatory guidance; state rule layer required at launch
5CPT code hallucination — AI invents or misdescribes a procedure codeHighCPT descriptions from AMA database only; no generative description of medical codes
6Mental health stigma — AI frames mental health coverage in ways that discourage useHighParity framing locked in prompt layer; human review on all mental health responses
7Deductible math error — AI calculates remaining deductible incorrectly from stale claims dataHighDeductible tracker requires live EOB feed; uncertainty shown when data >7 days old
8Financial assistance invisibility — AI fails to surface charity care programs the user qualifies forMediumTriple 77 hardcoded as proactive trigger; always surface assistance before payment options
Three-Layer AI Safety Architecture
Layer 1 — Grounded KG: All factual assertions from ontology-linked triples, not LLM memory
Layer 2 — Deterministic Logic: Financial math, legal rights, network status = code not generation
Layer 3 — Human Escalation: Chronic conditions, disputed bills, denied claims → human consultant

The rule: AI explains. Humans decide. Clarity never tells you what to do.

What We Don't Know — Risk Analysis

#Open QuestionRiskMitigation Path
1Will employees trust an employer-funded health app with their personal data?HighStructural privacy firewall; independent data store; explicit user consent flow
2Does plan recommendation trigger insurance advisor licensing requirements?HighLegal review pre-launch; "guidance not advice" framing; human consultant as licensed layer
3Can Clarity access real-time FHIR data from employer insurance carriers?MedAPI partnerships with carriers; CMS interoperability rules help but vary by carrier
4How do we handle 50-state insurance regulation variation at scale?MedLocation entity gates all regulatory guidance; state-specific layer is a significant build
5What happens when Clarity's recommendation conflicts with employer's preferred plan?MedFiduciary-like duty to user written into employer contract language explicitly